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What Happened to Bitcoin’s Santa Rally?

As 2024 draws to a close, bitcoin (BTC) is underperforming, counter to its historical performance in a year-end «Santa rally.»
The largest cryptocurrency generally adds about 2.8% in the 51st week, this week it’s on course to slide 11%. And, while it’s tended to gain 3% in week 52, in five of the past six years the BTC price has dropped. So there’s not much hope this time around either.
The exact timing for what’s considered a Santa rally varies, but it’s clearly as December nears January and perhaps a few days either side.
The trend extends to the whole quarter too. The fourth quarter tends to be one of bitcoin’s strongest, but this year it’s underperforming. Since 2013, the BTC price has risen an average of 85% in the last three months of the year, Coinglass data show. In 2024, it’s less than 50%.
This current drawdown is reminiscent of the start of 2021, admittedly a bit later than Santa would be popping down the chimney.
On Jan. 8, 2021, bitcoin was around $40,000. By Jan. 27, the price had dropped to $30,000, a 25% slide and somewhat larger than this current 15% drawdown.
However, that drawdown was in the middle of a bull run that started from around $10,000 in December 2020 and ended in November 2021 at $70,000. The similarities are that the realized price, the average on-chain cost for all tokens in circulation, continues to drive higher, meaning investors, on average, are buying coins at higher prices.
Meanwhile, the price stays ahead of the short-term holder’s realized price, reflecting the average on-chain acquisition price for coins that were moved within the last 155 days.
From December 2020 to April 2021, bitcoin stayed above the short-term holder’s realized price (STH RP) and used this level as support; typically, in bull markets, bitcoin uses this price level as support. The current STH RP is $84,000, which would suggest the bull market is still intact as long as bitcoin stays above this key level.
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Bitcoin Closing In on Historic Breakout vs Nasdaq

Bitcoin (BTC) is on the cusp of breaking out relative to the Nasdaq 100 Composite, with the current BTC/Nasdaq ratio sitting at 4.96. This means it now takes nearly five Nasdaq units to match the value of one bitcoin. The previous record of 5.08 was set in January 2025, when bitcoin hit its all-time high of over $109,000.
Historically, each market cycle has seen the ratio reach new highs—2017, 2021, and now 2025—highlighting bitcoin’s continued outperformance against the Nasdaq.
Across multiple timeframes, bitcoin is increasingly diverging from U.S. tech stocks. Year-to-date, bitcoin is down just 6%, compared to the Nasdaq’s 15% decline. Since Donald Trump’s election victory in November 2024, bitcoin has rallied 30%, while the Nasdaq has fallen 12%.
When measured against the «Magnificent Seven» mega-cap tech stocks, bitcoin remains around 20% below its all-time high from February this year. This indicates that while bitcoin has shown strength, the top tech names are holding up better than the broader Nasdaq Composite.
Strategy (MSTR), a well-known proxy for bitcoin exposure, is also holding up better than the U.S tech stocks. Since joining the QQQ ETF on Dec. 23, MSTR is down 11%, while the ETF itself has dropped over 16%. The divergence has become more pronounced in 2025: MSTR is up 6% year-to-date, compared to QQQ’s 15% decline.
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Bitcoin Runs Into Resistance Cluster Above $88K. What Next?

This is a daily technical analysis by CoinDesk analyst and Chartered Market Technician Omkar Godbole.
Bitcoin’s (BTC) bullish advance has encountered a resistance zone above $88,000, marked by crucial levels that could make or break the ongoing recovery rally.
The resistance cluster’s first and perhaps most critical level is the 200-day simple moving average (SMA) at $88,356. The SMA is widely regarded as a key indicator of long-term momentum. Early this month, Coinbase institutional analysts called the downside break of the 200-day SMA in March a sign of the onset of a potential crypto winter.
So, a fresh move above the 200-day SMA could be taken to represent a renewed bullish shift in momentum.
Such a move would trigger a dual breakout, as the Ichimoku cloud’s upper end is located close to the 200-day SMA. A move above the Ichimoku cloud is also said to reflect a bullish shift in momentum.
Developed by a Japanese journalist in the 1960s, the Ichimoku cloud is a technical analysis indicator that offers a comprehensive view of market momentum, support, and resistance levels. The indicator comprises five lines: Leading Span A, Leading Span B, Conversion Line or Tenkan-Sen (T), Base Line or Kijun-Sen (K) and a lagging closing price line. The difference between Leading Span A and B forms the Ichimoku Cloud.
The third and final level forming the resistance cluster is the high of $88,804 on March 24, from where the market turned lower and fell back to $75,000.
A make-or-break resistance zone?
Behavioural aspects of trading come into play when an asset approaches a resistance zone, especially at key levels like the 200-day SMA and the Ichimoku cloud.
Prospect theory suggests that people are typically risk-averse with respect to gains and risk-seeking with respect to losses, known as the “reflection effect.» So, as traders, people tend to be risk-averse while locking in profits and keep losing trades open.
This tendency is amplified when an asset encounters a significant resistance zone. Traders who entered the bitcoin market around $75K, anticipating a rebound, may feel pressured to take profits as the price approaches this resistance. Such selling could, in turn, slow the price ascent or even trigger a new downturn.
Conversely, if bitcoin successfully breaks through the resistance zone, the fear of missing out could prompt more traders to make bullish bets, further fueling bullish momentum and pushing the price higher.
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Bithumb to Split in Two as Crypto Exchange Inches Toward South Korean IPO

Bithumb plans to split its core crypto exchange business from other activities as it reorganizes in preparation for an initial public offering (IPO).
The Seoul-based company will split in two, with Bithumb Korea focusing solely on operating the core crypto exchange business. Bithumb Korea will be the entity seeking a public listing, local media reported, citing the country’s corporate registry.
The other unit, a newly created company called Bithumb A, will oversee venture investments, asset management and new business initiatives. The restructuring is set to take effect on July 31.
Bithumb A will consolidate the exchange’s investment arms, including Bithumb Partners, which has shifted from NFT and metaverse projects to financial product investments such as equities, bonds and convertible bonds. According to local media, Bithumb is in talks with licensed entities to offer these services in the country.
Bithumb Investment, which manages equity stakes and strategic partnerships with external companies, will also fall under Bithumb A’s oversight.
Last year Bithumb was said to be considering a NASDAQ listing, but now its plans have shifted to a listing on South Korea’s Kosdaq first, with a U.S. listing as a secondary objective.
Bithumb posted an operating profit of 130.8 billion won ($95 million) in 2024, reversing a 149 billion-won loss from the previous year, local media reported.
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