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Don’t Be Fooled by Trump-Family Memecoins, the Sell-Off Has Begun

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President-elect Donald Trump’s inauguration celebration started early this weekend with the release of the TRUMP and MELANIA memecoins, and resulting demand that drove their combined market cap to a high of more than $17 billion dollars, surpassing the value of both shiba inu (SHIB) and the Avalance blockchain’s AVAX.

One might ask how investors had that amount of capital on the sidelines at a time when bitcoin (BTC) was teetering around another all-time high. The truth is, they didn’t. The capital pumping the price of Trump’s token was simply a reallocation from existing memecoins that have buoyed the crypto market over the past year.

While some investors reportedly become overnight millionaires, a nasty sting in the tail may await for investors in the memecoins, which are tokens with no inherent utility whose value is determined purely by market demand. With a price that’s driven by popularity, they’re likely to take a hit when the next shiny new coin comes along.

«Everyone knows this is a grift, this isn’t going to be around in four years and there’s nothing of value here.» prominent scam hunter Coffeezilla said in a YouTube video.

When TRUMP was issued early Saturday, the exodus from the likes of dogecoin (DOGE), shiba inu, pepe (PEPE) and popcat (POPCAT) began.

POPCAT has lost 42% of its market cap since TRUMP launched, SHIB and DOGE are both 15% lower and PEPE is down by 22%. The combined market cap loss from these four tokens alone is $13.5 billion, and that doesn’t include the double-digit declines of WIF, BONK and 100’s of other memecoins.

TRUMP itself took a hit when MELANIA was released, losing 58% of its value and reflecting the fickle nature of speculative memecoins. Together they’re now valued at just $11 billion, with $6.3 billion withering away over the past 24 hours.

It’s worth noting that the market cap of crypto tokens is defined by circulating supply multiplied by asset price. Varying levels of liquidity mean that not all of that supply can be sold at once, so the true market cap figure is actually lower than seems. Even so, a reduction in the market cap of one meme and the increase in another demonstrates capital reallocation.

Retail investors, lured in by stories of overnight millionaires, are particularly at risk. After all, these are tokens issued by the president of the United States. Thousands, if not hundreds of thousands, of retail investors are likely to lose money. Anyone who bought the tokens on Sunday is already 30% in the red.

Quite apart from capital flows, there is also the regulatory issue. Online influencer Hailey Welch said in December that she was «fully cooperating with lawyers» after her HAWK memecoin saw investors losing millions of dollars.

Another risk is copycat tokens, several of which have been created under the names of BARRON and IVANKA, other Trump family members. The majority of the copycat tokens lost more than 95% of value just hours after launch.

Still, one savvy trader saw an opportunity in the fragile nature of TRUMP’s rise, claiming that he shorted the token at $67 and that he would make $2.7 million if it hit $55. TRUMP is now trading at $47.

See also: Balaji Blasts Memecoins, Calling Them ‘Zero-Sum Lottery’ as TRUMP Token Sends Market In Frenzy

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Crypto Market Maker Wintermute Snags Bitcoin Credit Line From Cantor Fitzgerald

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Wintermute, a digital assets-focused market maker and OTC desk, has attained a bitcoin(BTC)-backed credit line from Cantor Fitzgerald, following similar financing deals announced last month with Maple Finance and FalconX.

Cantor said the newly launched Bitcoin Financing Business is expected to provide up to $2 billion in financing during its initial rollout. The size of Wintermute’s deal with the investment bank was not disclosed.

The lending and borrowing of crypto was taking place on an industrial scale several years back, but many of the firms involved either incurred heavy losses or were forced into bankruptcy as contagion spread through the industry. But Cantor’s debut perhaps signals a new and more institution-friendly phase.

Wintermute is currently expanding its presence in the U.S., where a groundswell of movement is happening in crypto trading under Donald Trump’s pro-innovation administration.

Institutional demand for digital assets such as bitcoin, stablecoins, and select high beta altcoins continues to accelerate, driven by catalysts such as ETF developments and shifts in interest rate environments, said Wintermute CEO Evgeny Gaevoy.

“Given the capital intensive nature of our operations, especially OTC trading, which involves managing settlement windows and maintaining capital across multiple venues, the facility enhances our ability to hedge risks effectively across exchanges and maintain broad market coverage,” Gaevoy said in an email.

Read more: Wall Street Giant Cantor Debuts Bitcoin Lending Business With First Tranches to FalconX, Maple

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BlackRock’s Spot Bitcoin ETF Snaps Four-Week Downtrend in Volumes

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BlackRock’s spot bitcoin (BTC) exchange-traded fund (ETF) listed on Nasdaq under the ticker IBIT rose 3.49% last week, snapping a four-week downtrend in trading volumes.

A total of 210.02 million shares changed hands in the week ended June 27, registering a 22.2% growth from the preceding week’s volume tally of 171.74 million shares, according to data source TradingView. That’s the first weekly growth since the third week of May.

The renewed upswing in volume comes amid continued demand for the ETF. Last week, IBIT registered a net inflow of $1.31 billion, following the preceding week’s tally of $1.23 billion. The largest publicly listed fund has amassed $3.74 billion in investor money this month, according to data source SoSoValue.

The 11 spot ETFs listed in the U.S. have collectively registered a net inflow of over $4 billion this month, marking the third consecutive monthly inflow.

IBIT's weekly chart with trading volumes. (TradingView/CoinDesk)

The chart shows that IBIT has formed a bull flag, mimicking the bullish continuation pattern on the spot BTC price chart.

A breakout, if confirmed, would signal an extension of the bull run from early April lows near $42.98.

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Bhutan Bets on Binance Pay to Power Crypto-Backed Tourism Economy

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Bhutan is going full tilt on crypto — not just to modernize its financial rails, but to attract high-value global travelers and build a digitally resilient economy.

At the Digital Bhutan panel, co-hosted by Binance, officials laid out a clear vision: bring crypto out of theory and into everyday life.

“Tourists complain they can’t use SWIFT or pay easily. Binance Pay fixes that,” said Damcho Rinzin, director of the department of tourism. Rinzin added that travelers are already using crypto to buy local goods — in one case, even groceries to cook their own meals.

Bhutan’s ambitions remain modest, just 300,000 visitors a year. But it wants them to stay longer and spend more — with Binance Pay’s 40 million plus user base as a lever. Binance CEO Richard Teng framed it as a shift from speculation to infrastructure.

“This is the first national crypto payments system,” Teng said. “The average crypto tourist spends $1,000 — nearly three times a regular tourist — and merchants receive instant settlements,” he added.

With over 1,000 merchants onboarded, and zero fees on Binance Pay compared to steep charges from other providers, Bhutan hopes to build a community-driven, tech-savvy ecosystem that aligns with its values. DK Bank, which played a pioneering role in Bhutan’s early bitcoin mining efforts, is now spearheading crypto adoption on the ground.

“Mobile and QR payments are already high,” said the bank’s CEO, Ugyen Tenzin said. “Crypto just fits,» he added.

«And this is just the start,» said Hobeng Lim, managing director of finance at Gelephu Mindfulness City. Gelephu Mindfulness City is a planned city in the country which merges technology, like blockchain, with culture, and sustainability.,

Lim added that they are many more blockchain-native projects in the pipeline, with digital assets formally recognized as a future growth engine.

“Crypto is not a side experiment, It’s a core industry,” Lim said.

Read more: Bhutan’s Crypto Reserve Could Pave Way for Economic Growth in Other Countries

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