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Dogecoin Pup’s IP Owner Bags Rights to Neiro, Putting Namesake Memes in Focus

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An intellectual property (IP) ownership could soon end up in a fight of digital dogs.

Own The Doge DAO, a collective that holds the original ‘doge’ meme, on Tuesday said it had acquired the rights to use pet shiba inu Neiro’s images and was holding a community discussion on which NEIRO token can continue to use the dog’s liking.

“We’re pleased to announce that @kabosumama has officially granted our DAO the Neiro IP,” Own The Doge said on X. “When Atsuko revealed the name of her new adopted dog, Neiro, many tokens were launched in an attempt to capitalize on her name and story.”

“However, since then, these various tokens have battled each other to become the ‘real’ Neiro, with no agreed criteria. But it does not have to be this way. Our DAO owns the IP rights for Neiro,” the post said, adding that the doge community could join the DAO and vote for which token they considered the “real” one.

The ongoing discussion will let the community and outside members comment and find a way forward to use Neiro’s IP, before being put into an actual on-chain proposal voted on by DOG token holders.

Neiro is the shiba inu adopted by the human owner of Kabosu, the dog that inspired the “doge” meme, after she passed away in July. The announcement of a new dog spurred the creation of numerous NEIRO tokens on Solana and Ethereum at the time — with two such tokens surging to hundreds of millions in market capitalization and enjoying active communities as of Wednesday.

As far as Neiro’s owner Kabosumama was concerned, none of the tokens were legitimate.

“I see many tokens related to Kabosu and Neiro. To clarify, I do not endorse any crypto project except @ownthedog $dog because they own the original Doge photo and IP,” she said in an X post at the time. “They are committed to doing only good every day, charitable works, and Doge culture.”

“Please watch out for token scams,” she said.

The discussion has sprouted opinions from various token teams that use or are around Neiro — each claiming to be the first or claiming to be better than the other.

“We believe the Neiro IP should correspond with the first Neiro meme coin on-chain,” @Neirowoof, the first NEIRO token on any chain, said on the discussion page. “This being the original Neiro with a dedicated community who’s mission has been to guard the legacy of Kabosu since the day Atsuko made her blog post announcing Neiro’s adoption.”

“Unfortunately, we have been up against several power-hungry forces whose only goal was to usurp the narrative for a quick financial gain. Being the first Neiro means something special, as we are the true Sister of DOGE and the Guardians of Kabosu’s Legacy. We will never stop loving both Kabosu and Neiro for the lovely creatures and memes that they are,” the team added.

The discussions come as IP-backed memecoins start to become an important topic in the world of memecoins, which have so far operated without any legal troubles.

IP, or intellectual property, can include characters from memes, video games, or any cultural phenomenon that have officially been trademarked or copyrighted before their tokens were offered to the public.

Tokens are starting to face the risk of legal action from IP holders if they do not own or securing rights to the IP they emulate or represent. Non-IP tokens like chillguy (CHILLGUY) and pnut (PNUT) are already facing legal challenges despite being popular and widely traded.

On Monday, Mark Longo, the owner of Peanut the Squirrel which inspired the PNUT token, issued a cease-and-desist letter to Binance, accusing it of trademark infringement for listing and offering the PNUT memecoin.

Longo claimed Binance used his “Peanut the Squirrel” trademark and mascot likeness without permission, noting he has been using the PNUT brand for educational and animal welfare initiatives since 2017.

Could NEIRO tokens see the same fate soon? Their communities will decide.

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Bitcoin Closing In on Historic Breakout vs Nasdaq

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Bitcoin (BTC) is on the cusp of breaking out relative to the Nasdaq 100 Composite, with the current BTC/Nasdaq ratio sitting at 4.96. This means it now takes nearly five Nasdaq units to match the value of one bitcoin. The previous record of 5.08 was set in January 2025, when bitcoin hit its all-time high of over $109,000.

Historically, each market cycle has seen the ratio reach new highs—2017, 2021, and now 2025—highlighting bitcoin’s continued outperformance against the Nasdaq.

Across multiple timeframes, bitcoin is increasingly diverging from U.S. tech stocks. Year-to-date, bitcoin is down just 6%, compared to the Nasdaq’s 15% decline. Since Donald Trump’s election victory in November 2024, bitcoin has rallied 30%, while the Nasdaq has fallen 12%.

When measured against the «Magnificent Seven» mega-cap tech stocks, bitcoin remains around 20% below its all-time high from February this year. This indicates that while bitcoin has shown strength, the top tech names are holding up better than the broader Nasdaq Composite.

Strategy (MSTR), a well-known proxy for bitcoin exposure, is also holding up better than the U.S tech stocks. Since joining the QQQ ETF on Dec. 23, MSTR is down 11%, while the ETF itself has dropped over 16%. The divergence has become more pronounced in 2025: MSTR is up 6% year-to-date, compared to QQQ’s 15% decline.

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Bitcoin Runs Into Resistance Cluster Above $88K. What Next?

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This is a daily technical analysis by CoinDesk analyst and Chartered Market Technician Omkar Godbole.

Bitcoin’s (BTC) bullish advance has encountered a resistance zone above $88,000, marked by crucial levels that could make or break the ongoing recovery rally.

The resistance cluster’s first and perhaps most critical level is the 200-day simple moving average (SMA) at $88,356. The SMA is widely regarded as a key indicator of long-term momentum. Early this month, Coinbase institutional analysts called the downside break of the 200-day SMA in March a sign of the onset of a potential crypto winter.

So, a fresh move above the 200-day SMA could be taken to represent a renewed bullish shift in momentum.

Such a move would trigger a dual breakout, as the Ichimoku cloud’s upper end is located close to the 200-day SMA. A move above the Ichimoku cloud is also said to reflect a bullish shift in momentum.

Developed by a Japanese journalist in the 1960s, the Ichimoku cloud is a technical analysis indicator that offers a comprehensive view of market momentum, support, and resistance levels. The indicator comprises five lines: Leading Span A, Leading Span B, Conversion Line or Tenkan-Sen (T), Base Line or Kijun-Sen (K) and a lagging closing price line. The difference between Leading Span A and B forms the Ichimoku Cloud.

The third and final level forming the resistance cluster is the high of $88,804 on March 24, from where the market turned lower and fell back to $75,000.

BTC's daily chart. (TradingView/CoinDesk)

A make-or-break resistance zone?

Behavioural aspects of trading come into play when an asset approaches a resistance zone, especially at key levels like the 200-day SMA and the Ichimoku cloud.

Prospect theory suggests that people are typically risk-averse with respect to gains and risk-seeking with respect to losses, known as the “reflection effect.» So, as traders, people tend to be risk-averse while locking in profits and keep losing trades open.

This tendency is amplified when an asset encounters a significant resistance zone. Traders who entered the bitcoin market around $75K, anticipating a rebound, may feel pressured to take profits as the price approaches this resistance. Such selling could, in turn, slow the price ascent or even trigger a new downturn.

Conversely, if bitcoin successfully breaks through the resistance zone, the fear of missing out could prompt more traders to make bullish bets, further fueling bullish momentum and pushing the price higher.

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Bithumb to Split in Two as Crypto Exchange Inches Toward South Korean IPO

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Bithumb plans to split its core crypto exchange business from other activities as it reorganizes in preparation for an initial public offering (IPO).

The Seoul-based company will split in two, with Bithumb Korea focusing solely on operating the core crypto exchange business. Bithumb Korea will be the entity seeking a public listing, local media reported, citing the country’s corporate registry.

The other unit, a newly created company called Bithumb A, will oversee venture investments, asset management and new business initiatives. The restructuring is set to take effect on July 31.

Bithumb A will consolidate the exchange’s investment arms, including Bithumb Partners, which has shifted from NFT and metaverse projects to financial product investments such as equities, bonds and convertible bonds. According to local media, Bithumb is in talks with licensed entities to offer these services in the country.

Bithumb Investment, which manages equity stakes and strategic partnerships with external companies, will also fall under Bithumb A’s oversight.

Last year Bithumb was said to be considering a NASDAQ listing, but now its plans have shifted to a listing on South Korea’s Kosdaq first, with a U.S. listing as a secondary objective.

Bithumb posted an operating profit of 130.8 billion won ($95 million) in 2024, reversing a 149 billion-won loss from the previous year, local media reported.

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