Uncategorized
Why Is Ether Struggling Near $2,400 Even as More Firms Add ETH to Their Treasuries?

The Ether (ETH) price came under renewed pressure on July 1, falling to $2,418.39 after a day of steady losses, according to CoinDesk Research’s technical analysis model.
Ether’s price drop came amid a broader crypto market selloff. CoinGecko data shows total market capitalization declined 4.1% over the past 24 hours, driven largely by renewed political volatility in the U.S.
The downturn follows a high-profile dispute between Elon Musk and Donald Trump over the former president’s sweeping tax-and-spending plan, dubbed the “One Big Beautiful Bill.” Musk called the legislation “utterly insane,” warning it would deepen the national debt by $5 trillion, reverse clean energy incentives, and harm employment. He also threatened to campaign against Republican senators who support it.
Trump responded by lashing out personally, suggesting Musk should be deported— despite his U.S. citizenship — and accused him of opposing the bill out of self-interest related to Tesla’s lost subsidies. The feud has heightened investor concerns around fiscal policy, energy markets, and regulatory stability — issues that have historically influenced crypto valuations.
Amid this uncertainty, a rapidly growing list of companies are buying ETH as a strategic reserve asset. On Tuesday, SharpLink Gaming (Nasdaq: SBET) issued a press release stating it had acquired an additional 9,468 ETH — worth $22.8 million — between June 23 and June 27. This brings its total ETH holdings to 198,167, reinforcing its position as the world’s largest publicly traded holder of Ethereum. The company noted that most of the funds came from a $24.4 million capital raise via its at-the-market (ATM) facility.
SharpLink Chairman Joseph Lubin, who also co-founded Ethereum, said the company is embedding ETH at the center of its balance sheet as part of a broader push to align with the digital economy. He framed Ethereum not as a speculative asset, but as a “strategic currency” for the future of digital commerce.
The previous day, BitMine (NYSE American: BMNR) disclosed a $250 million private placement to fund an Ethereum treasury strategy. The deal, expected to close by July 3, includes major backers such as Pantera, Founders Fund, Galaxy Digital, Kraken, and DCG. BitMine plans to designate ETH as its primary treasury reserve asset and deploy it in staking and DeFi protocols. Chairman Thomas Lee highlighted Ethereum’s dominance in stablecoins and smart contracts, while CEO Jonathan Bates said the company will partner with FalconX, BitGo, and Fidelity Digital to expand its holdings.
Together, these developments reflect a broader shift in institutional attitudes toward Ethereum’s role in treasury management — even as ETH price action remains under pressure.
Technical Analysis Highlights
- ETH declined 3.3% over the past 24 hours, falling from $2,500.88 to $2,418.39, with a full-range swing of $96.41.
- Price broke below the $2,460 support level during the 04:00 UTC hour, triggering sustained downside pressure.
- The steepest decline occurred during the 14:00 UTC hour, when ETH briefly dipped to $2,404.47 amid the session’s highest volume of 379,855.
- Recovery attempts throughout the day stalled near $2,430, with resistance forming around $2,445.
- Between 20:01 and 21:00 UTC, ETH ranged from $2,425 to $2,418 on declining volume, suggesting possible short-term exhaustion.
- Bearish trend structure remains intact, with lower highs and lower lows and no clear volume-based reversal indicators.
Disclaimer: Parts of this article were generated with the assistance from AI tools and reviewed by our editorial team to ensure accuracy and adherence to our standards. For more information, see CoinDesk’s full AI Policy.
Business
Crypto Trading Firm Keyrock Buys Luxembourg’s Turing Capital in Asset Management Push

Crypto trading firm Keyrock said it’s expanding into asset and wealth management by acquiring Turing Capital, a Luxembourg-registered alternative investment fund manager.
The deal, announced on Tuesday, marks the launch of Keyrock’s Asset and Wealth Management division, a new business unit dedicated to institutional clients and private investors.
Keyrock, founded in Brussels, Belgium and best known for its work in market making, options and OTC trading, said it will fold Turing Capital’s investment strategies and Luxembourg fund management structure into its wider platform. The division will be led by Turing Capital co-founder Jorge Schnura, who joins Keyrock’s executive committee as president of the unit.
The company said the expansion will allow it to provide services across the full lifecycle of digital assets, from liquidity provision to long-term investment strategies. «In the near future, all assets will live onchain,» Schnura said, noting that the merger positions the group to capture opportunities as traditional financial products migrate to blockchain rails.
Keyrock has also applied for regulatory approval under the EU’s crypto framework MiCA through a filing with Liechtenstein’s financial regulator. If approved, the firm plans to offer portfolio management and advisory services, aiming to compete directly with traditional asset managers as well as crypto-native players.
«Today’s launch sets the stage for our longer-term ambition: bringing asset management on-chain in a way that truly meets institutional standards,» Keyrock CSO Juan David Mendieta said in a statement.
Read more: Stablecoin Payments Projected to Top $1T Annually by 2030, Market Maker Keyrock Says
Business
Crypto Trading Firm Keyrock Buys Luxembourg’s Turing Capital in Asset Management Push

Crypto trading firm Keyrock said it’s expanding into asset and wealth management by acquiring Turing Capital, a Luxembourg-registered alternative investment fund manager.
The deal, announced on Tuesday, marks the launch of Keyrock’s Asset and Wealth Management division, a new business unit dedicated to institutional clients and private investors.
Keyrock, founded in Brussels, Belgium and best known for its work in market making, options and OTC trading, said it will fold Turing Capital’s investment strategies and Luxembourg fund management structure into its wider platform. The division will be led by Turing Capital co-founder Jorge Schnura, who joins Keyrock’s executive committee as president of the unit.
The company said the expansion will allow it to provide services across the full lifecycle of digital assets, from liquidity provision to long-term investment strategies. «In the near future, all assets will live onchain,» Schnura said, noting that the merger positions the group to capture opportunities as traditional financial products migrate to blockchain rails.
Keyrock has also applied for regulatory approval under the EU’s crypto framework MiCA through a filing with Liechtenstein’s financial regulator. If approved, the firm plans to offer portfolio management and advisory services, aiming to compete directly with traditional asset managers as well as crypto-native players.
«Today’s launch sets the stage for our longer-term ambition: bringing asset management on-chain in a way that truly meets institutional standards,» Keyrock CSO Juan David Mendieta said in a statement.
Read more: Stablecoin Payments Projected to Top $1T Annually by 2030, Market Maker Keyrock Says
Business
Gemini Shares Slide 6%, Extending Post-IPO Slump to 24%

Gemini Space Station (GEMI), the crypto exchange founded by Cameron and Tyler Winklevoss, has seen its shares tumble by more than 20% since listing on the Nasdaq last Friday.
The stock is down around 6% on Tuesday, trading at $30.42, and has dropped nearly 24% over the past week. The sharp decline follows an initial surge after the company raised $425 million in its IPO, pricing shares at $28 and valuing the firm at $3.3 billion before trading began.
On its first day, GEMI spiked to $45.89 before closing at $32 — a 14% premium to its offer price. But since hitting that high, shares have plunged more than 34%, erasing most of the early enthusiasm from public market investors.
The broader crypto equity market has remained more stable. Coinbase (COIN), the largest U.S. crypto exchange, is flat over the past week. Robinhood (HOOD), which derives part of its revenue from crypto, is down 3%. Token issuer Circle (CRCL), on the other hand, is up 13% over the same period.
Part of the pressure on Gemini’s stock may stem from its financials. The company posted a $283 million net loss in the first half of 2025, following a $159 million loss in all of 2024. Despite raising fresh capital, the numbers suggest the business is still far from turning a profit.
Compass Point analyst Ed Engel noted that GEMI is currently trading at 26 times its annualized first-half revenue. That multiple — often used to gauge whether a stock is expensive — means investors are paying 26 dollars for every dollar the company is expected to generate in sales this year. For a loss-making company in a volatile sector, that’s a steep price, and could be fueling investor skepticism.
-
Business11 месяцев ago
3 Ways to make your business presentation more relatable
-
Fashion11 месяцев ago
According to Dior Couture, this taboo fashion accessory is back
-
Entertainment11 месяцев ago
10 Artists who retired from music and made a comeback
-
Entertainment11 месяцев ago
\’Better Call Saul\’ has been renewed for a fourth season
-
Entertainment11 месяцев ago
New Season 8 Walking Dead trailer flashes forward in time
-
Business11 месяцев ago
15 Habits that could be hurting your business relationships
-
Entertainment11 месяцев ago
Meet Superman\’s grandfather in new trailer for Krypton
-
Entertainment11 месяцев ago
Disney\’s live-action Aladdin finally finds its stars